Planning: Editing.

Editing.

Kaleidoscope editing.

Using kaleidoscope editing will allow us to give our music video an abstract side to it. By placing more than one frame of the same footage, it will capture the audiences attention, making them want to see even more. This edit will also be beneficial to us because it will allow us to create suspense and confusion within the narrative of our music video which is much needed in order for it to be successful. This type of edit is unique which will add an element of excitement to our music video.

Slow motion.

Slow motion editing will be used within our music video to emphasize key parts of our narrative that we would like to stand out for our target audience. Making these key elements from the narrative stand out using the slow motion edits will allow the audience to grasp a better understanding of the narrative we have created and the type of message we are trying to put across.

Projection.

When thinking about creating our product we decided to bring two worlds into one by using the idea of projection. As we display our artist’s star image we will run a projection of extra footage of them lip syncing as the narrative