Friday, 5 February 2016

Research and planning – Digipak: Drafts of digipak

Creating a draft for our digipak is essential because it enables us to gather information on what will be most effective for our audience to engage with. It also allows us to experiment with something that is a large part of our campaign and to see how adjusting certain elements of a digipak will effect our target audiences reaction to the product.

Draft 1...


Positive Feedback...

  • Images are good
  • Clear theme 
  • Consistency in overall style 
What to improve?
  • Try and arrange faces a little better
  • Typography on the back 
  • Information missing 
  • Artist name bigger
After gaining feedback on our first draft, I think it is evident that there are changes that need to be made. We will be creating a second draft which includes similar ideas and themes along with the improvements that need to be made.

This is our second draft...


The feedback we gained from it...

Negative:

Positive:

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1 comment:

  1. Unknown6 February 2016 at 05:01

    Proficient evidence to show that drafting has taken place within your group to create the digipak product.

    To improve;
    -what feedback did you get for draft 2?

    ReplyDelete

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